Case Study: Wasserman achieves automated hospitality sales and inventory management with S-Digital

Wasserman launches hospitality platform in 8 weeks with S-Digital

The customer, Wasserman, a worldwide hospitality organization, required a new platform to replace its existing WordPress site. The old system lacked e-commerce capabilities and integration with their Salesforce solution, making content management and sales of their complex inventory of event packages onerous. They partnered with vendor S-Digital to develop a powerful, integrated solution.

S-Digital implemented a custom AI-based framework with deep Salesforce integration to automate inventory management, sales processes, and multi-channel marketing communications. The solution was delivered in a phased approach, with the initial phase completed in just eight weeks. The results included a streamlined platform managing thousands of packages, automated removal of past events, and a system that sends over 1.2 million targeted communications monthly with a 98%+ deliverability rate. Wasserman's marketing director highly recommended S-Digital for their creativity and efficiency.

Wasserman