Case Study: Ancient Elixir grows email revenue with Ryzeo

A Ryzeo Case Study

Ancient Elixir grows email revenue to over 40% of sales with Ryzeo

Ancient Elixir, a supplement company focused on health and wellness, faced the challenge of high ecommerce cart abandonment without an email marketing program to recapture lost sales. With a small team, they lacked the resources to develop this capability in-house and sought a way to increase revenue without spending more on digital ads. They partnered with Ryzeo to implement its proprietary email automation system.

Ryzeo implemented a customized system of five automated email workflows, including for cart and browse abandonment, which achieved a 10% conversion rate. This solution delivered substantial results for Ancient Elixir, adding over $100,000 in annual sales and growing email revenue to over 40% of total revenue. Ryzeo also helped grow the company's email list to nearly 100,000 addresses.


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