Case Study: HORNBACH achieves a successful website relaunch with Ryte

Hornbach - Customer Case Study

HORNBACH, the German home improvement retailer with online shops across nine European countries, faced a complex website relaunch involving a new shop system, a complete URL restructuring, and more than 200,000 products. To minimize the risk of ranking and traffic losses during this high-stakes migration, HORNBACH turned to Ryte and its platform for SEO analysis and monitoring support.

Using Ryte’s crawls, dashboard, anomaly reports, and duplicate content and redirect checks, HORNBACH was able to monitor relaunch performance, quickly identify issues, and compare old versus new URLs. The result was a successful relaunch with traffic and visibility KPIs secured, and the company reported that any ranking losses were limited and temporary. Ryte also became a core part of HORNBACH’s ongoing SEO and quality assurance work.

Hornbach

Benedict Bambach

Inhouse SEO