RUNNER Agency
37 Case Studies
A RUNNER Agency Case Study
TotalCare ER, a healthcare provider with 14 locations in North Texas, approached RUNNER Agency with the challenge of driving new patient volume, particularly for a new location in a competitive market. They needed to attract patients seeking diagnostic testing and urgent care services away from traditional hospital ERs and required effective paid advertising strategies to grow awareness.
RUNNER Agency developed targeted Google Search and Facebook ad campaigns focused on urgent care conditions and diagnostic testing. They also implemented a local SEO strategy by claiming and optimizing individual location listings to improve visibility and accuracy. This solution generated a large number of leads at a low cost and significantly increased foot traffic, resulting in a 33% increase in new patients for TotalCare ER.