Case Study: Filos Health strengthens patient engagement with RUNNER Agency

Filos Health strengthens patient outreach in the COVID era with RUNNER Agency

Filos Health, an established mobile phlebotomy group based in North Texas, faced the challenge of differentiating itself in a market suddenly flooded with new competitors during the COVID-19 pandemic. They engaged RUNNER Agency to develop clear brand messaging and a distinct identity that would highlight their deep local roots and encourage new patients to book appointments.

RUNNER Agency led the Filos Health team through a brand messaging workshop to develop a strategic foundation. This informed the creation of a new logo, a complete brand identity system including business cards and brochures, and the development of a website and a friendly mascot to better connect with patients. Through this comprehensive solution, RUNNER Agency successfully positioned Filos Health at the forefront of its market with a patient-friendly brand.

Filos Health