Case Study: YouPay powers creator payouts and global gifting with Runa

A Runa Case Study

Preview of the YouPay Case Study

YouPay cuts fulfillment steps 75% with Runa

YouPay, a platform empowering creators to receive gifts from fans, faced the challenge of expanding its global reach and offering more flexible, secure payout options to its rapidly growing community. They needed a partner to help them scale their gift card offerings and evolve their platform with direct financial support solutions, leading them to partner with the vendor Runa.

Runa provided a multi-faceted solution, integrating its global digital gift card network and its Pay to Card service for direct-to-debit card payouts. This allowed YouPay to offer creators instant, secure transfers and a vastly expanded selection of gift cards from global merchants. The results for YouPay were significant, including a 75% reduction in operational steps, the facilitation of instant payouts for over 250,000 creators, and rapid adoption of Runa Pay to Card in the US and UK.


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