Case Study: Nudient achieves 10% of total revenue from CRM with Rule

How Nudient went from zero to 8 million in extra revenue with CRM in Rule

Nudient, an innovative company that designs and sells mobile phone cases and accessories, faced the challenge of processing customers after the initial sale to encourage repurchases and build loyalty. They sought a way to effectively communicate with their customer base to further increase sales and turned to Rule for a solution using its Marketing Automation platform.

Rule developed a CRM solution for Nudient that utilized automation and personalization to communicate more relevantly with customers throughout their journey. As a result, Nudient went from zero revenue from CRM processing to it accounting for 10% of their total revenue, generating an extra 8 million in revenue and significantly increasing customer loyalty.

Nudient

Alexander Dellenhed

e-Commerce Manager