Case Study: Hashoo Group achieves zero daily Wi‑Fi complaints and 5/5 guest satisfaction with RUCKUS Networks

Smart Wireless Increases Guests’ Happiness in Pakistan

Hashoo Group, a leading Pakistani hospitality conglomerate that owns Pearl-Continental, Hotel One and Marriott franchise properties, faced rapidly growing guest demand for reliable in‑room Wi‑Fi as occupancy surged. Its nine five‑star hotels were running 20–30 year‑old wireless infrastructure that couldn’t penetrate rooms or handle high-density events, generating up to 60 daily guest complaints and round‑the‑clock IT firefighting.

Hashoo selected Ruckus Wireless with local partner CommStar to deploy nearly 2,000 APs (ZoneFlex R500/R600/H500, ZoneDirector and T300 series) and train on-site staff. The BeamFlex adaptive antennas and ZoneDirector management eliminated interference, improved throughput and staff communications, and delivered 24/7 local support—reducing Wi‑Fi complaints from 60 a day to zero and driving consistent 5/5 guest Wi‑Fi ratings.

Hashoo Group

Colin Fox

CIO