Case Study: Goldrush achieves 34.4% more Meta-attributed registrations with Ruby Digital paid social marketing

Goldrush boosts Meta-attributed registrations 34.4% with Ruby Digital

Goldrush, an online gaming and sports betting platform, faced significant challenges in advertising on Meta due to strict regulations and the inability to track key performance indicators. Ruby Digital was engaged to help them navigate Meta's approval process and implement a paid social marketing strategy to drive registrations.

Ruby Digital secured Meta's advertising approval for Goldrush after a four-month process and implemented robust conversion tracking for registrations and deposits. This allowed for campaign optimization, which resulted in a 34.4% increase in registrations attributed to Meta and a 188% increase in return on ad spend.

Goldrush