Rubrik
166 Case Studies
A Rubrik Case Study
America’s Test Kitchen (ATK) is an independent media company behind PBS shows, magazines, podcasts and cookbooks that needed to modernize IT to support fast, digital-first content delivery. Growing NAS multimedia stores, mountains of tape-based backups, and a slow, unreliable recovery process created heavy administrative overhead (5–6 hours/week) and prevented ATK from implementing a hybrid cloud strategy.
ATK deployed Rubrik to protect NAS and virtual workloads, archive seamlessly to AWS and GCP, and use CloudOn for cloud disaster recovery. The result: backup management went from hours to minutes, restores that once took a day now complete in under 10 minutes, and ATK reclaimed 32 days of productivity annually—while eliminating tape, cutting data center footprint by 83% and reducing TCO by about 27% (hundreds of thousands in savings over three years).
Dustin Brandt
Director of IT