Case Study: Festool achieves a $350K engagement with RSW/US outsourced new business

Festool wins a $350K premium power tools engagement with RSW/US

A full-service creative agency, RSW/US Agency, faced the challenge of consistently reaching marketing decision-makers at premium equipment and tool companies to build a reliable sales pipeline. Their expertise was in creating authentic campaigns for performance-driven brands, but they lacked a consistent path to new clients in this selective space.

RSW/US implemented a targeted outreach program using their tech stack and a dedicated New Business Director. They built a prospect list and crafted messaging around the agency's ability to connect with demanding professional audiences. The solution resulted in a $350K engagement win with the premium power tool brand Festool, validating the agency's capabilities and the RSW/US program.

Festool