Case Study: Large Global Hotel Brand achieves global consistency and cost savings with RR Donnelley

Quick, Accurate Key Packets Program Launched Globally

A large global hotel brand with more than 5,000 properties worldwide needed a better way to manage its key packets program across regions. The company wanted a solution that could handle production control, warehousing and fulfillment, local-currency billing, and in-region support while improving quality, compliance, consistency, and ROI. RR Donnelley was brought in to help launch the program quickly and accurately on a global scale, using a centralized approach and its CustomPoint online ordering platform.

RR Donnelley created a global manufacturing, warehousing, and fulfillment solution with centralized control, customized by location through the client’s intranet-based ordering portal. The program was rolled out simultaneously across regions to support compliance and pricing consistency, and it delivered approximately 50% global savings versus the prior solution, 34% freight savings in EMEA, and over 98% global compliance. Additional design and packaging improvements generated further savings in the Americas (32%), EMEA (43%), and APAC (81%), while also avoiding more than $270,000 in costs in years when raw material prices increased.