Case Study: Leading Home Improvement Retailer achieves 21% cost reduction with RR Donnelley

National Home Improvement Brand Revamps In-Store Signage

Leading Home Improvement Retailer, a national home improvement brand with more than 2,200 locations, was struggling with inconsistent service, quality, and delivery across multiple retail signage vendors. RR Donnelley (RRD) was brought in to improve in-store signage through end-to-end content creation and production execution.

RR Donnelley implemented an integrated home plant model with creative services, project management, in-house production, sourcing, kitting, and delivery, supported by on-site leadership and dedicated teams. The result was a 13-day reduction in front-end lead time, 99.9% shipping accuracy, a 21% cost reduction per project, and an 18.5% increase in projects over two years.