Case Study: Major Financial Services Company boosts workflow efficiency and brand stewardship with RR Donnelley

Enhancing Brand Affinity, Distinction Through Creative Leadership

Major Financial Services Company partnered with RR Donnelley’s RRD Marketing Solutions (RRD-MS) to support an on-site creative services team. The client needed help streamlining complex workflows, improving time and cost efficiency, boosting team morale, and delivering consistent global brand administration.

RR Donnelley centralized operations to eliminate overlap and duplication, reduce staffing needs, implement an asset management system, and add continuous improvement and KPI tracking. The results were strong: 98% of jobs were delivered on time and within budget, error rates stayed under 1% over five years, and staff productivity averaged over 85%. The client also reported an 85% satisfaction rate and renewed the contract without an RFP, while RR Donnelley later won additional work and supported multiple global rebrands.