Case Study: Boustan strengthens brand consistency and supports expansion with ROYALTRI

Boustan grows from 40 to 65+ locations with ROYALTRI

Boustan, a growing franchise of Lebanese restaurants, faced the challenge of maintaining visual consistency and supporting marketing efforts during a period of rapid national and international expansion. They partnered with the creative agency ROYALTRI for a comprehensive suite of services including visual identity, brand system, and marketing collateral to address this challenge.

ROYALTRI developed a cohesive visual identity and executed it across a wide range of materials, from staff uniforms and packaging to outdoor banners and a custom WordPress website with SEO optimization. This work supported Boustan's growth from 40 to over 65 locations. ROYALTRI's efforts also included creating materials for franchise shows and integrated marketing campaigns, which increased brand visibility and helped engage prospective franchisees in key new markets.

Boustan