Case Study: Aromatique improves ecommerce performance and customer engagement with Royal Cyber and WebSphere Commerce 7.0

Aromatique - Customer Case Study

Aromatique, a creator of decorative fragrances, faced challenges with its outdated e-commerce platform, WebSphere Commerce 5.6.1. The website had slow response times and an unattractive design that failed to reflect the quality of its products. Furthermore, the company was unable to rank highly in search engines or utilize modern marketing tools. Royal Cyber was engaged to address these issues and modernize their online presence.

Royal Cyber implemented a solution by migrating Aromatique to the advanced WebSphere Commerce 7.0 platform, which included a complete website redesign and new feature integration. Key additions included a Google Maps store locator, gift registry, Web 2.0 features, and search engine optimization. This resulted in a dramatically improved website with optimal performance and a more than doubling of site hits. The new design and features helped Aromatique retain customers, complete purchases faster, and gain the ability to launch new mobile and social commerce initiatives.

Aromatique