Case Study: Hotel Chocolat triples campaign coverage with Roxhill Media

Hotel Chocolat triples Father’s Day campaign coverage with Roxhill Media

Hotel Chocolat's small in-house PR team was challenged by a high volume of manual tasks, from building media lists to distributing press releases and tracking coverage. They needed a smarter way to manage their outreach and monitoring without sacrificing a personal touch, leading them to seek a solution from Roxhill Media.

By implementing Roxhill's media database and monitoring platform, the team streamlined their workflow with targeted journalist searches, personalized press release distribution, and real-time alerts. This solution helped Hotel Chocolat triple their campaign coverage year-over-year, achieving a 247% increase for their Father's Day campaign and securing placements in top-tier outlets.

Hotel Chocolat