Case Study: Terra Firma Farm achieves 1,150% increase in monthly deliveries and 35% fuel cost savings with Routific

Community Farm Grows Deliveries, Cuts Fuel Costs by 35% With Routific

Terra Firma Farm, a pasture-based community farm in North Stonington, Connecticut, needed to scale online sales and home deliveries without losing the personal connection with customers. To address chaotic manual order-taking and route planning, the farm adopted Barn2Door’s integration with Routific for route optimization and delivery management.

Using Routific, Terra Firma Farm optimized routes, automated customer notifications and expanded its delivery area—driving a 1,150% increase in monthly deliveries (from about 80 to nearly 1,000), delivering six days a week across a 30-mile radius, and cutting fuel costs by 35%. Farmer Brie Casadei also reports major time savings and preserved customer communication through personalized delivery texts and updates sent via Routific.

Terra Firma Farm

Brie Casadei

Terra Firma Farm