Case Study: Field Seymour Parkes creates a clearer, more professional digital presence with Rouge Media

Field Seymour Parkes boosts homepage click-throughs with Rouge Media

Field Seymour Parkes, a full-service law firm, needed a visual refresh for its outdated website, which no longer reflected the quality of its services and had significant accessibility and user guidance issues. The firm engaged Rouge Media for a project encompassing UX design, a design system, and WordPress development to create a more professional and effective digital presence.

Rouge Media developed a modernized design system that refined the firm's existing brand elements, improved typographic hierarchy for clarity, and introduced new, approachable photography. The solution included intuitive tabbed content blocks to improve navigation and social media templates for brand consistency. The vendor reported that the refreshed website launched smoothly and showed early improvements in user engagement, particularly in click-through rates from the homepage to key site sections.

Field Seymour Parkes