Case Study: Rotor Riot boosts revenue with Roswell Studios

A Roswell Studios Case Study

Preview of the Rotor Riot Case Study

Rotor Riot boosts campaign revenue 311% with Roswell Studios

Rotor Riot, a leading brand in the FPV drone market, partnered with Roswell Studios to accelerate their marketing. Their challenge was to overhaul their email program, launch SMS marketing, and scale new customer acquisition while strengthening their brand identity across all customer touchpoints.

Roswell Studios implemented a cohesive strategy using Klaviyo to transform email and SMS retention flows. They also scaled paid media with diversified creatives. The results were substantial, including a 311% increase in email and SMS campaign revenue and a 53% revenue lift from paid ads, with Meta campaigns achieving an 11.52x ROAS. Roswell Studios helped Rotor Riot achieve record-breaking growth and made retention marketing accountable for 31% of total revenue.


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