Roswell Studios
26 Case Studies
A Roswell Studios Case Study
Hat Heaven, an online retailer, experienced exponential growth but needed to optimize its customer retention strategy. To address this, they partnered with the eCommerce agency Roswell Studios to overhaul their email, SMS, and loyalty programs using platforms like Shopify Plus and Klaviyo.
Roswell Studios implemented a comprehensive solution that included optimizing email flows with complex logic, revamping the rewards program, and launching SMS marketing. This strategy resulted in a 398% overall revenue growth for Hat Heaven. Notably, email flow revenue in Q4 2020 grew by 892% from the previous year, and SMS marketing delivered a 787% increase in revenue, creating a major new income stream for the business.