Rosica Communications
79 Case Studies
A Rosica Communications Case Study
Heart of Chelsea Veterinary Group, a trusted veterinary practice in New York City, faced the challenge of introducing its new Prospect Heights location to the community and generating excitement. They turned to vendor Rosica Communications for a comprehensive public relations and influencer campaign to ensure a high-impact grand opening.
Rosica designed and implemented a strategic plan that included media relations, influencer engagement, and on-site event support. The results were significant, including a TV segment that reached 1.4 million viewers, coverage in local publications with a combined reach of over 130 million, and influencer content from creators with over one million followers. Rosica's campaign successfully positioned the new practice as a vital community resource with months of sustained visibility.