Case Study: ENT and Allergy Associates boosts media visibility with Rosica Communications

ENT and Allergy Associates reaches 1.8 million patients annually with Rosica Communications

ENT and Allergy Associates, a leading U.S. ENT, allergy, and audiology practice, sought to increase awareness and demand for its services within its communities. The group hired Rosica Communications to promote new office openings and position its physicians as key opinion leaders and expert media resources.

Rosica implemented a comprehensive public relations strategy that included media relations, newsjacking, and leveraging health-related observances. The solution involved promoting the practice's experts for media interviews and commentary on health trends. As a result, Rosica secured influential earned media placements for the customer in outlets including Prevention.com, NY1, MyCentralJersey, and Parsippany Focus.

ENT and Allergy Associates