Rosica Communications
79 Case Studies
A Rosica Communications Case Study
DarioHealth, a leading digital healthcare company, sought to strengthen its brand positioning and drive widespread awareness of its digital therapeutics platform for managing chronic conditions. To achieve this, the company partnered with Rosica Communications for strategic public relations support.
Rosica Communications implemented a comprehensive communications strategy focused on earned media and authentic storytelling, utilizing a brand ambassador. This approach secured numerous national and regional TV interviews, elevating visibility and contributing to a 58% decrease in severe hyperglycemic events among users. Rosica expanded these efforts to support new product launches, serving as a strategic partner to strengthen DarioHealth's market presence.