Case Study: The Old Kings Head achieves a fresh historic brand identity with Root Studio

The Old Kings Head refreshes its 16th-century cafe brand with Root Studio

The Old Kings Head is a 16th-century coach house transformed into a luxury cafe and B&B near Boston in Lincolnshire. The customer needed a fresh brand identity that honored the building's unique historic character while appealing to a modern audience. They engaged Root Studio for branding and logo design services.

Root Studio created a contemporary redesign of a traditional 'Kings Head' pub sign, balancing modern aesthetics with historical handmade elements. The resulting branding successfully reflected the spirit of the property, exceeding the client's initial expectations. Root Studio also provided a complementary website design to complete the new digital presence for this historic destination.

The Old Kings Head