Case Study: John Guest improves sales tools and digital reach with Rooster Marketing

John Guest boosts global SEO and launches multilingual tools with Rooster Marketing

John Guest, a global manufacturer of plumbing systems, came to Rooster Marketing with a challenge to develop technical tools and assets for their sales team. This initial need expanded into a series of projects aimed at both B2B and B2C audiences, requiring web development, market research, and SEO services.

Rooster Marketing implemented a comprehensive solution that included creating interactive web applications for sales tools, a product launch microsite, and conducting market research through vox pop interviews. They also developed multilingual, mobile-responsive websites and executed a long-term SEO strategy. The results positioned John Guest as an industry leader, improved site speed and user experience, and provided invaluable insights for future marketing, significantly raising the company's online profile and authority.

John Guest