Case Study: HomeCareDirect builds a transparent care recruitment marketplace with Roobykon Software

HomeCareDirect relaunches in 10 months with Roobykon Software

Roobykon Software partnered with HomeCareDirect to build a direct care recruitment marketplace. The customer needed to modernize an existing platform with complex, dynamic contract logic that could adapt over time, all while working with and stabilizing a codebase originally developed by another team.

The solution, built with Ruby on Rails, PostgreSQL, and AWS, included a restructured contract model, a reverse job board, and a comprehensive document management system. Roobykon Software's methodical approach, beginning with a dedicated business analysis phase, led to a secure, feature-rich platform launch by February 2026, empowering families to find trusted care and enabling carers to manage their work and earnings directly.

HomeCareDirect