Case Study: a ski and wake boat manufacturer achieves 450% lead growth with Rollick's Aimbase platform

Ski and Wake Boat Manufacturer boosts lead generation 450% with Rollick

a ski and wake boat manufacturer faced the challenge of competing in a highly competitive market and sought to attract more in-market buyers for its dealers. To address this, the company partnered with Rollick to implement a database and marketing strategy utilizing the Aimbase platform.

Rollick executed a solution that included acquiring a targeted prospect database and deploying a multi-channel digital media strategy for lead generation and nurturing. This was supported by a concierge call center for appointment setting and a post-sale customer experience program. The results were significant, with Rollick delivering a 450% increase in lead generation over five years and an impressive 10% overall lead-to-sale conversion rate.

Ski and Wake Boat Manufacturer