Rollick
14 Case Studies
A Rollick Case Study
The customer, Carts Unlimited, a powersports OEM, faced challenges in increasing market share and acquiring new customers from competing brands. They partnered with vendor Rollick to leverage the GoRollick Marketplace and its Targeted Incentive Program, seeking greater exposure to in-market buyers and higher quality leads for their dealers.
Rollick implemented a conquest marketing program, offering gift card rebates to members of affinity partners like Sam's Club. The solution included strategic advertising, email placements, and the SalesDriver dealer quoting tool. Rollick's program generated hundreds of incremental sales for Carts Unlimited, doubled their leads, and achieved a 31% close rate on leads from in-store placements, successfully introducing the brand to a vast new audience.
two powersports OEMs