Case Study: QUEENS London cuts guest inquiries and boosts multi-activity bookings with ROLLER

Queens London cuts guest inquiries by 33% and grows multi-activity bookings 64% with Roller Software

Queens London, a multi-activity entertainment venue, was struggling with a problematic booking system that created a difficult experience for both staff and guests. Their old technology caused pricing inconsistencies and generated a high volume of manual inquiries, prompting them to seek a new solution from vendor Roller Software.

Roller Software implemented its platform to provide a streamlined, self-serve online booking process. The solution resulted in a 64% increase in multi-activity bookings and reduced guest inquiries by 33%, significantly decreasing the administrative burden on the sales team. The venue also adopted Roller's GX Score feature as a key daily management tool for monitoring guest feedback.

Queens London