Case Study: Gridline Racing achieves record-breaking bookings with Roller Software

How Gridline Racing Filled Booking Gaps and Achieved Record-Setting Sales with ROLLER

Gridline Racing, a karting venue in Lincoln, UK, needed a booking system that could keep up as demand grew. After moving from Clubspeed and then TuriTop, the team ran into booking gaps that left some sessions blocked online even when they were still available, creating “dead sessions” and missed revenue.

ROLLER addressed the issue with smart session scheduling, integrated payments, and safety check workflows. Gridline Racing said that after ROLLER went live, the venue had its busiest weekend in 18 years, and the improved payment setup helped offset monthly costs while eliminating dead sessions and improving the online booking flow.

Gridline Racing

Jason Frost

Director