Case Study: Online Accommodation Booking Company achieves 4x faster payback with Rokt

Hotel website payback is 4X faster than target with Rokt

Online Accommodation Booking Company needed a new acquisition channel to grow its CRM database, accelerate customer conversion, and drive stronger ROI. The company partnered with Rokt and deployed Rokt’s Acquire Prime premium placement to reach targeted customers at the moment of transaction completion.

Rokt displayed prominent brand messaging at checkout, drove newsletter sign-ups via Acquire Prime, and sent personalized, event-timed emails to opted-in customers; Rokt’s program delivered measurable impact: 4x faster payback, +200% increase in revenue per new customer, and 2x booking value over six months.