Case Study: Largest Homewares Retailer achieves 100% payback within 30 days with Rokt

Homeware retailer achieves payback within 30 days

Largest Homewares Retailer wanted to rapidly grow its CRM database while achieving 100% payback within the first 30 days. The retailer engaged Rokt to help acquire and nurture opt‑in customers using Rokt’s email nurture strategy and integration capabilities.

Rokt delivered a 5‑message, 14‑day email nurture campaign and routed converted leads to the retailer’s database via API. The program drove 58% email open rates, a 9% click‑through rate, delivered 100% payback in the first 30 days and reached 189% payback over nine weeks.