Case Study: a leading retailer for automotive performance supplies achieves 431% revenue growth with ROI Revolution's YouTube Remarketing

a leading retailer for automotive performance supplies grows revenue 431% with ROI Revolution

The customer, a leading retailer for automotive performance supplies, faced a challenge in attributing performance and driving value from their top-of-funnel Facebook advertising campaigns, especially for sales that occurred over the phone. They partnered with ROI Revolution to leverage its RevolutionSuite technology for custom call tracking and reporting to gain clarity.

ROI Revolution implemented a solution using one-day click attribution to track the customer's path to purchase accurately. This allowed them to demonstrate how ads generated sales even without clicks and to attribute the percentage of call versus ecommerce sales. As a result, ROI Revolution helped the client achieve a 431% growth in revenue and newly attribute a significant portion of their Facebook revenue to call sales.