ROI Hunter
102 Case Studies
A ROI Hunter Case Study
Tok&Stok, a Brazilian furniture and home decor retailer, faced the challenge of maximizing revenue and ROI after COVID-19 forced the partial closure of their offline stores. They needed a more strategic, data-driven approach to their digital marketing and product catalog. To address this, they partnered with vendor ROI Hunter and implemented its Product Insights solution.
ROI Hunter's solution involved creating multiple automatically-updating product sets from their catalog, each with specific bids and budgets tailored to different business goals, such as promoting trending or best-selling items. This dynamic strategy, powered by Product Insights, enabled Tok&Stok to dramatically increase their advertising spend by 91% while simultaneously achieving a 254% revenue increase and a 92% higher ROI.