Case Study: Reserved achieves +60% ROAS with ROI Hunter branded TikTok Smart+ templates

Reserved boosts TikTok ROAS by 60% with ROI Hunter

Reserved, a global fashion brand, sought to improve the efficiency and performance of its TikTok Smart+ advertising campaigns. Partnering with ROI Hunter, the brand aimed to move beyond standard product creatives to reduce CPM and increase ROAS across its international markets.

Using ROI Hunter's template editor, Reserved applied branded creative enhancements to its dynamic ads, making them more engaging. This solution was tested in Germany and Romania, resulting in a significant measurable impact including a +60% ROAS lift in Germany and a +26% ROAS lift in Romania, alongside reduced CPM and increased impressions.

Reserved