Case Study: Puket achieves 85% revenue growth with ROI Hunter

Puket boosts Google Ads revenue by 85% with ROI Hunter

Puket, a Brazil-based online retailer of socks, pajamas, and accessories, wanted to increase their revenue and average order value in their Google Smart Shopping campaigns. They partnered with ROI Hunter to utilize product-level data to create more effective product sets after previously finding success with the vendor on Facebook.

ROI Hunter implemented its Product Performance Management (PPM) platform to collect and integrate product-level data. This allowed Puket to analyze their inventory, identify their top revenue-generating items, and create a dedicated "bestsellers" product set for a new campaign. As a result, Puket achieved an 85% increase in revenue, a 33% increase in average order value, and a 66% increase in transactions for their Google Smart Shopping campaigns.

Puket