Case Study: Netshoes achieves 72% higher ROAS with ROI Hunter’s GenAI-powered Catalog Product Video

Netshoes boosts ROAS by 72% with ROI Hunter

Netshoes, a leader in sports e-commerce in Latin America, faced a challenge with inconsistent product image quality from third-party sellers, which was reducing ad engagement and limiting the performance of their catalog-based campaigns. To address this, they partnered with ROI Hunter with the goal of improving visual quality and driving measurable improvements in conversion rate and ROAS using their Catalog Product Video service.

ROI Hunter implemented a solution using their new GenAI technology to enhance product images and dynamically create on-brand video ads. This GenAI-powered approach resulted in a massive performance uplift for Netshoes, including a 72% increase in ROAS, a 74% increase in conversion rate, and a 93% increase in transactions, proving the value of combining Catalog Product Video with AI.

Netshoes