Case Study: Magalu doubles conversions with ROI Hunter

Magalu doubles conversions and lifts ROAS by 27% with ROI Hunter

Magalu, one of Brazil's largest retailers, wanted to increase their e-commerce conversion rate by reducing shipping times and costs, especially as their online popularity grew. They partnered with ROI Hunter to address this challenge using Facebook’s Dynamic Ads for Retail solution.

ROI Hunter implemented a solution that used customer location data to target users with products available in stores near them, turning Magalu's physical locations into mini-distribution centers. This strategy, enhanced by ROI Hunter's Template Editor for scalable promotions, led to a 210% increase in conversions and a 27% increase in ROAS by drastically cutting logistical costs and speeding up delivery.

Magalu