Case Study: Dental Cremer achieves 7x more transactions with ROI Hunter

A ROI Hunter Case Study

Preview of the Dental Cremer Case Study

Dental Cremer Use Dynamic Ads to Grow Transactions 7x

Dental Cremer, a Brazilian B2B e-commerce company selling dental products to dentists across Latin America, needed to modernize its online advertising to keep pace with rapid growth and an expanding catalog of 50,000+ products. ROI Hunter helped them correct and implement site pixels and launch dynamic product ads to improve targeting, measurement, and campaign performance.

Using ROI Hunter’s dynamic product campaigns, Template Image Editor, and automatic rules, Dental Cremer was able to optimize ads more efficiently and uncover better audience segments and timing windows. The results included 7x more transactions, a 4x increase in ROAS, a 2x increase in ad spend, a 15% higher average ticket, a 40% lower bounce rate, a 55% increase in new users, and a drop in CPC by 19%, while CTR rose 7%.


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Dental Cremer

Mirelly Helmbrecht

Performance Supervisor


ROI Hunter

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