Case Study: Damas Jewellery boosts Snapchat ROAS by 124% with ROI Hunter

Damas Jewellery boosts Snapchat ROAS by 124% with ROI Hunter

Damas Jewellery, a leading jeweler in the Middle East, partnered with ROI Hunter to improve their Snapchat advertising performance. Their challenges were enhancing their dynamic product ads through better product segmentation and creating more sophisticated, minimalistic creatives that Snapchat's native tools couldn't provide, with the goal of increasing their return on ad spend.

ROI Hunter implemented a solution by creating a segment of bestselling products and optimizing creative templates. They conducted split tests in key markets, which resulted in a dramatic performance uplift. The vendor's efforts led to a 124% increase in ROAS for Damas Jewellery in the UAE, along with significant gains in average sale price and total sales.

Damas Jewellery