Case Study: Sellers Dorsey achieves faster, higher-quality proposals with RohanRFP by Rohirrim

How Sellers Dorsey Reinvented Their Proposal Process with RohanRFP From Deadline Pressure to Strategic Excellence

Sellers Dorsey, a healthcare consulting firm specializing in Medicaid services, faced significant challenges in its proposal process. Their team struggled with severe resource constraints, requiring subject matter experts to spend 3-5 days per proposal, which led to last-minute work and limited their ability to handle multiple RFPs or incorporate strategic content. The inefficiency of their manual process hindered growth and team morale.

To address this, Sellers Dorsey implemented Rohirrim's AI-powered RohanRFP solution. This tool automated first drafts and restructured their workflow to prioritize strategy. The impact was dramatic, reducing SME involvement from days to just 3-5 hours, eliminating late-night work, and significantly improving proposal quality and team capacity. Rohirrim's solution allowed the team to produce their best proposals in four years.

Sellers Dorsey

Kurt Runco

Director of Proposal Management