Case Study: Newark and Sherwood District Council unifies five visitor sites into one accessible platform with Rohallion and LocalGov Drupal

Newark and Sherwood District Council launches one visitor site with Rohallion, driving 35,000 clicks

Newark and Sherwood District Council was struggling to promote its visitor economy through five separate, outdated websites that were difficult to manage, had stale content, and failed to meet accessibility legislation. The challenge was to consolidate these sites into a single, modern platform. The council partnered with Rohallion to rebuild the site using LocalGov Drupal.

Rohallion implemented a single, accessible website on the LocalGov Drupal platform, merging content from the five old sites. The new site features town hubs and allows businesses to manage their own listings. Since launch, the site has recorded over 35,000 clicks with 60% of users showing medium to high intent, and it has generated a high volume of outbound clicks to partner booking sites, successfully supporting local businesses.

Newark and Sherwood District Council