Rocketseed
52 Case Studies
A Rocketseed Case Study
The Ritz London wanted to raise awareness and drive bookings for a New Suites campaign while showcasing dining and seasonal packages, increasing interaction with social channels, and maintaining strict brand consistency across all communications. To achieve this they partnered with Rocketseed, using email media banners and consistent employee email signatures to promote the campaign.
Rocketseed implemented banner campaigns and signature management across every outbound employee email, using a “go live / expiry date” function to keep seasonal messaging current. The approach delivered measurable results: 15% engagement on the New Suites launch, 177,000 brand impressions in six months and an average click-through rate of 12%. According to Joi Izilein, Marketing Manager at The Ritz London, Rocketseed helped align emails with the brand while effectively showcasing the hotel’s offerings.
Joi Izilein
Marketing Manager