Case Study: London & Partners achieves 31,000+ brand impressions and 14% engagement with Rocketseed

London & Partners - Customer Case Study

London & Partners, a not-for-profit public–private partnership funded by the Mayor of London and commercial partners, needed to increase campaign reach across business, leisure and cultural markets and better leverage one-to-one email communications. They engaged Rocketseed to extend their marketing mix by adding branded email banners and live reporting (real-time click alerts) to promote videos, hashtags and date-specific campaign launches.

Rocketseed implemented branded email banner campaigns and live reporting for initiatives such as the Go To Grow programme; over four months the campaign delivered more than 31,000 brand impressions and achieved over 14% engagement. Rocketseed’s real-time click alerts provided London & Partners with warm lead insight for efficient follow-up and measurable, broader campaign exposure.

London & Partners

Jo Traynor

Marketing Manager