Case Study: Innova Group achieves increased sales and proven ROI with Rocketseed email branding

Innova Group drive sales and prove ROI with Rocketseed email branding

Innova Group, a leading Australian-owned manufacturer and supplier of flexible furniture solutions, faced the challenge of standing out in clients’ crowded inboxes and using everyday and mass emails to expose cross-sell opportunities, promote new innovations, and provide product education. To solve this, Innova Group engaged Rocketseed for email branding and campaign enhancement to make routine communications commercially productive.

Rocketseed implemented branded email banners and campaign capabilities across Innova Group’s daily and mass emails, turning routine messages into promotional touchpoints. The results were measurable: a first-day sale that paid for six months of license fees, continued sales conversions via banner clicks, and ongoing daily revenue opportunities—demonstrating clear ROI from Rocketseed’s solution.

Innova Group

Jamie Glaister

National Sales Manager