Case Study: The Keitt Institute boosts social media engagement and community growth with Rocketium

How are videos helping the Keitt Institute

The Keitt Institute, a multi-faceted organization focused on empowering women and families, needed a better way to engage its main audience of millennial women on social media. Instead of relying on text-heavy newsletters and posts, the team wanted a more visual, engaging format to support its branding, awareness, and marketing efforts.

Using Rocketium’s easy-to-use video creation platform, Morgan Holmes was able to produce videos independently for Facebook and other campaigns. The result was stronger engagement on social media, about 400 new members added to the Facebook community, and valuable direct feedback from viewers saying the videos were inspiring and aligned with the institute’s mission.

The Keitt Institute