Case Study: Hurtigruten Expeditions achieves a successful multi-channel Galápagos launch with RocketDog Communications

Hurtigruten Expeditions launches a multi-channel Galápagos campaign with RocketDog Communications

Hurtigruten Expeditions, a global leader in expedition cruising, faced the high-stakes challenge of launching its new Galápagos product line. This required uniting global marketing and sales teams and enabling third-party travel advisors with a cohesive campaign across digital and print channels in multiple languages. They needed a creative partner to deliver at scale and chose RocketDog Communications for its proven ability as a one-stop shop.

RocketDog implemented a tightly integrated multi-channel campaign built around the "Beyond Imagination" theme. The solution included a full suite of print collateral, sales materials, and a robust digital ad campaign with platform-tailored assets in English and German. This ensured creative consistency across all touchpoints. The launch became one of Hurtigruten's most successful, resulting in a surge in engagement, alignment across partner networks, and a powerful response across digital channels.

Hurtigruten Expeditions