Case Study: Ed Post boosts email engagement with Rocket55

Ed Post boosts email open rates by 34.6% with Rocket55

Ed Post, a socially-driven education nonprofit, came to Rocket55 seeking help with their HubSpot email capabilities. Their challenge was to increase online engagement, turn contacts into advocates, and drive more donations, as managing their marketing automation platform was not their main focus.

Rocket55 implemented a comprehensive four-tiered optimization strategy for HubSpot, which involved detailed work on data management, audience segmentation, and personalized messaging. The solution led to a 38.3% increase in email open rates, a 373% increase in email sign-ups, and a significantly improved email health score, moving it out of the 'Needs Work' danger zone.

Ed Post