Case Study: Castles N’ Coasters boosts mobile engagement and summer campaign results with Rocket Effect

How we launched a successful summer campaign for Castles N’ Coasters’ summer campaign and gained more likes and comments than ever before

Castles N’ Coasters, an amusement park in Phoenix, faced a significant challenge as its website was not compatible with Android devices and was non-responsive on other mobile platforms. This was a critical issue for reaching their key audience of young teens and families. They needed a vibrant, user-friendly mobile site to drive sales and a rebrand in time for their busy summer season, leading them to seek a digital solution from Rocket Effect.

Rocket Effect addressed this by building a custom website, performing a complete rebrand, and conducting a content audit to improve site speed and searchability. They also provided WordPress training for the management team. The results were immediate, with a spike in mobile engagement and a highly successful summer campaign that saw increased website traffic and significant growth in social media followers and interactions on Instagram and Facebook.

Castles N’ Coasters